JAMES
MURRAY
Growing businesses. Having fun. Learning as I go.
The Hard Way
Decide, don’t drift
The best parts of my life came from doing (starting companies, moving, chasing growth). The worst came from coasting. Live life, don't just let life happen to you.
Bet on the people who bet on you
The right mentor’s belief can change your trajectory in ways you can’t see at the time. I’ve felt that power multiple times. Now I’m learning how to pass it forward.
Who you choose shapes everything
In business and in life, the people you partner with matter most. I’ve seen how the wrong fit creates friction. And I've see how the right person makes everything compounding.
Recent Writing
View all →The Band You Build
Early teams aren’t orchestras that follow sheet music. They’re jazz bands that improvise in the same key. Hire high-agency players who can lead, follow, and adapt, because the first people in don’t just play the song, they set the sound.
The Ad Tax
Running a business today means paying a tax. Not to the government, but to Google, Meta, Amazon, and yes, even your friendly neighborhood marketing agency.
The Creepy to Cool Scale
Some technologies feel invasive. Some feel irresistible. Even when they do the exact same thing.
Let's Talk
Always interested in talking to people building interesting things.